Our Proven Analytics Process

Our methodology applies rigorous data science to uncover how advertising campaigns perform. We begin with a discovery phase, understanding your unique business landscape and marketing objectives. Data collection is thorough and secure, using industry standard tools for accuracy. Next, we apply proprietary modelling tailored to Australian markets, providing clear, actionable insights specific to your needs. We conclude with custom reporting and ongoing feedback, so you always have information needed to continually refine your strategy. Results may differ depending on variables within each campaign.

Colleagues discussing data methods

Meet Our Analytics Experts

Rachel Smith

Rachel Smith

Lead Data Analyst

Rachel brings over ten years of experience in marketing analytics and specialises in translating complex data into actionable business recommendations. She prides herself on maintaining transparency throughout every analysis phase and collaborating closely with clients.

Louis Chen

Louis Chen

Senior Market Researcher

With a background in economics and advanced analytics, Louis has advised both large brands and local businesses. He excels in accurate data modelling, strives for clarity, and ensures reliable outcomes for each advertising campaign project.

Samir Patel

Samir Patel

Advertising Data Specialist

Samir’s focus is on campaign measurement for digital and cross-channel platforms. He combines attention to data integrity with innovative analytical techniques, continually refining processes so client results are both relevant and robust.

Our Four-Step Proven Approach

Each phase brings transparency and actionable insights

1

Discovery & Goal Setting

We start by understanding your business context and advertising objectives to tailor analysis to your unique situation.

Goal alignment ensures measurement meets your priorities.

2

Comprehensive Data Gathering

We securely collect relevant campaign and audience data from all outlets, prioritising privacy and compliance.

All data handling follows Australian privacy standards.

3

Advanced Analytics Modelling

Custom algorithms reveal which activities impact success most—no guesswork, all evidence-based insights.

Models are tailored to your markets and channels.

4

Reporting & Strategic Actions

Get clear, concise reports with recommendations. Results inform campaign improvements and future decisions.

Regular updates mean you stay informed and proactive.

See The Difference Clearly

Compare our analytics with traditional evaluation methods

Our platform provides unbiased data clarity, unlike approaches that rely on assumptions. See how objective measurement, data integrity, and actionable insights set us apart from conventional reporting.

nuresthalivo Analytics

Data-driven, easy-to-integrate reporting

4.8/5
On request

Legacy Reports

Manual, subjective campaign assessment

3.5/5
Varies

Objectivity

Our results rely on transparent analytics.

nuresthalivo Analytics 98%
Legacy Reports 65%

Integration

Seamlessly connects to your existing tools.

nuresthalivo Analytics 95%
Legacy Reports 70%

Data Security

Protected by robust Australian standards.

nuresthalivo Analytics 97%
Legacy Reports 72%

Actionability

Immediate reporting and clear insights.

nuresthalivo Analytics 92%
Legacy Reports 55%